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Coaching AI to Critique as a Design Lead - Mentoring AI

Updated: Oct 13

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TLDR (Executive Summary)

AI can be a powerful UX design partner... but only if you prompt it like a design lead. In this post, I walk through how a vague prompt led to fluffy feedback, and how rewriting the prompt with role, task, context, constraints, and format transformed AI into a useful critique partner. This mirrors the way you’d mentor a junior designer: set expectations, define roles, and guide toward enterprise-ready output.



The Problem: Fluffy Feedback from AI

When I first asked AI to critique a wireframe, its feedback was surface level and unhelpful. The problem wasn’t AI... it was my prompting. My original prompt left too much room for interpretation. Without a task, constraints, role, or an expected format... AI defaulted to surface-level commentary.


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The Design Leadership Approach: Coaching Through Prompts

Just like mentoring a junior designer, you don’t just accept the first draft. You coach. You set expectations. You provide context.

So I reframed my ask:

  • Define AI’s role (as a UX/UI designer and usability expert)

  • Clarify the task (critique, evaluate and identify actionable improvements)

  • Add context (mobile sign-up wireframe)

  • Set constraints (focus on heuristics, accessibility, and scalability)

  • Specify format (bullet point suggestions points)


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The Transformation: From Fluff to Substance

Once coached with a better prompt, AI shifted from vague to detailed critique. That’s the difference between surface feedback and enterprise-ready critique.


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The Takeaway: Prompting = Design Leadership

The lesson here isn’t just about AI... it’s about leadership. Prompting AI is like mentoring a junior teammate. If you want critique that’s structured, contextual, and actionable, you need to guide it there.

Think of prompting as:

  • Defining expectations (role + context)

  • Setting constraints (focus areas + enterprise rules)

  • Modeling the format (structured, usable outputs)


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Conclusion: Treat AI Like Your Intern

AI is only as strong as the leadership you provide. The same way you wouldn’t expect a new intern to deliver enterprise-ready design critique without guidance, you can’t expect AI to either. But with the right coaching, it can grow into a valuable design partner.


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👉 Have prompt frameworks of your own? Tried this method and seen results? I’d love to hear from you!


… and before you ask, yes… I wrote this post with the help of AI but heavily edited just about every line so it is more of myself. 😉


Disclaimer: The thoughts shared in this blog are solely my own and do not represent the perspectives of my professional relationships or clientele.


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